Press and Public Relations

Often underestimated and undervalued, PR provides a cost effective communication channel, to develop your organizations image with existing and potential customers. Editorial has a perceived authority and independence which is well received by business markets, will develop your company brand recognition and can prove a valuable source of sales leads. LAA can tailor a PR programme to your organizations needs including: News releases, Case studies, Feature articles, Market Education, Newsletters, Exhibition/Seminar support and speech writing. The starting point is a thorough understanding of your organization, it’s objectives and markets which LAA will use as a basis to develop a custom programme to meet your needs.